Less than two years after forming a partnership with Paradigm Talent Agency, Tom Windish is making it official — Windish Agency will now be known as Paradigm Talent Agency.
Same goes for EDM-booking agency AM Only, which has partnered with Paradigm since 2012. London-based CODA Agency will continue to operate under its own branding.
“I love these people at Paradigm, AM Only and CODA,” Windish told Amplify. “They’re cut from the same cloth as us. We are absolutely obsessed with music and the gigantic and incredible role an agent plays in an artist’s career.”
He said the goal of the unified brand was to continue to improve the service Paradigm provides its clients. Morris and Windish will join Dan Weiner, Marty Diamond and CODA’s Tom Schroeder as part of Paradigm’s Music Executive Group leadership team.
Windish first launched the Windish Agency in 2004 out of his apartment in Chicago. Agent Sam Hunt joined him later that year, followed by Brad Owen, Billy Shand and Amy Davidman. His roster grew to over 300 artists and made Windish Agency a festival powerhouse with headliners Animal Collective, Hot Chip, The xx, Diplo, Major Lazer, Justice, alt-J, Gotye, Lorde, Flume and The 1975 being repped out of Windish’s offices in Chicago, NYC and LA.
Windish was approached a number of times by the big agencies, but he said it wasn’t until he met Sam Gores six years ago that he thought a deal made sense. He sold a small piece of the company to Paradigm in 2015 and began working with guys like Fred Bohlander and the late Chip Hooper, building an agency business that operated with an independent spirit and a commitment to its client’s careers.
“The quality of our work and service has only improved since we formed our partnership with Paradigm,” he told Amplify.
“I’ve found that the same entrepreneurial spirit that leads to successful business building also lends itself to successful career building for our clients,” Paradigm Chairman and CEO Sam Gores said in a release. “In working with like-minded professionals, we’re able to expand our reach, resources and clients without losing our focus. Our mutual respect and shared values makes this integration a natural fit. I consider us very fortunate to have the brilliant minds of Paul and Tom on our team.”
In November, Paradigm, AM Only and Windish came together with a move to a new combined office space in downtown New York. Created in 1992 by Sam Gores, the company has grown through a succession of deals and partnerships including the 2005 purchase of Monterey Peninsula Artists and the 2006 acquisition of Little Big Man.
“By combining forces with Monterey Peninsula Artists, Little Big Man and, now, AM Only and Windish, Paradigm has built an inclusive culture that keeps the spirit of these independent companies alive which allows our unique attributes to continue to flourish within the unified agency,” said Paul Morris, CEO of AM Only, in a statement.
So what’s next for Windish now that he is officially part of Paradigm?