ACCESSO TO ACQUIRE THE EXPERIENCE ENGINE FOR $80M
Technology solutions provider Accesso has announced its plan to acquire The Experience Engine for $80 million. In its largest deal to date, TE2 will provide Accesso the capabilities to offer a heightened level of personalization and real-time marketing to customers across a range of venues, including theme parks, ski resorts, hotels, quick service food, healthcare and other hospitality-focused operations. The San Diego-based TE2 offers platform-as-a-service technology solutions that help marketers drive engagement and revenue.
AUSTRALIAN MUSIC BIZ UNITES AGAINST SEXUAL HARRASSMENT
The Australian concert industry is uniting to fight harassment, supporting Your Choice, a new campaign to raise awareness and combat sexual harassment, IQ is reporting. The initiative includes House Rules charter code of conduct that warns “you don’t have the right to touch someone without their permission, respect their personal space”; “no means no”; “if someone’s doing something [dodgy], call them out [and] report it”; and that “it’s important we all feel comfortable; everyone is welcome here.” The initiative has backing from Live Nation Australasia, Secret Sounds Touring, Lunatic Entertainment/St Jerome’s Laneway Festival, and a number of entertainment companies and acts.
SMG GETS ANOTHER FIVE YEARS WITH WAR MEMORIAL ARENA
Cambria County commissioners unanimously agreed on Wednesday to extended SMG’s management contract for the Cambria County War Memorial Arena and North Central Recreation Center in Johnstown, Pennsylvania. The five-year agreement sees an allocation of $96,000 per year to SMG paid for through operations of the arena with the elimination of a $175,000 debt the county owed in connection with the 67-year-old arena. Commissioners also approved a $100,000 grant through the state Department of Community and Economic Development’s Marketing to Attract Tourists program to cover the cost and installation of a new scoreboard at the arena.